:root{--bg:#F6F2EA;--bg-soft:#FBF8F1;--ink:#1C1B18;--ink-soft:#4A463E;--accent:#7A2E28;--accent-strong:#9A5A4E;--accent-light:#7E7358;--rule:#DED8C9;--rule-strong:#CDC4B1;--muted:#6B665D;--glow-yellow:transparent}*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth}body{background:var(--bg);color:var(--ink-soft);font-family:var(--font-newsreader),Georgia,serif;font-weight:400;font-size:18px;line-height:1.65;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;max-width:880px;margin:0 auto;padding:72px 32px 140px;min-height:100vh}@keyframes fadeUp{0%{opacity:0;transform:translateY(10px)}to{opacity:1;transform:translateY(0)}}.hero-badge{display:inline-flex;align-items:center;gap:10px;font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);margin-bottom:30px}.hero-badge-dot{width:5px;height:5px;border-radius:50%;background:var(--accent)}.stat-strip{display:grid;grid-template-columns:repeat(2,1fr);margin-bottom:64px;border-top:1px solid var(--rule);padding-top:28px;animation-delay:.34s}.stat-card{display:flex;flex-direction:column;gap:8px;padding-left:26px;border-left:1px solid var(--rule)}.stat-card:first-child{padding-left:0;border-left:none}.stat-num{font-family:var(--font-instrument-serif),serif;font-size:32px;font-weight:400;letter-spacing:-.01em;color:var(--ink);line-height:1}.stat-label{font-family:var(--font-jetbrains-mono),monospace;font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);line-height:1.4}@media (max-width:600px){.stat-strip{grid-template-columns:1fr 1fr;gap:24px 0}}.reveal{animation:fadeUp .8s cubic-bezier(.2,.6,.2,1) backwards}header{display:flex;justify-content:space-between;align-items:baseline;padding-bottom:28px;border-bottom:1px solid var(--rule);margin-bottom:64px;animation-delay:.05s}.wordmark{font-family:var(--font-instrument-serif),serif;font-size:28px;letter-spacing:.01em;color:var(--ink);line-height:1}.wordmark .amp{font-style:italic;color:var(--accent);margin:0 2px}.role{color:var(--muted)}.role,.trust-line{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase}.trust-line{color:var(--accent);padding-bottom:40px;animation-delay:.15s}.positioning-block{animation-delay:.28s;margin-top:120px;margin-bottom:48px}@media (max-width:600px){.positioning-block{margin-top:56px}}.positioning{font-family:var(--font-display),var(--font-instrument-serif),serif;font-weight:400;font-size:54px;line-height:1.1;letter-spacing:-.02em;color:var(--ink);margin-bottom:32px;max-width:640px}.positioning .em{font-style:italic;color:var(--accent)}.sub-positioning{font-size:18px;color:var(--ink-soft);max-width:540px;font-style:italic;letter-spacing:.005em}.sector-tags{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);line-height:2;padding:24px 0;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);margin-bottom:36px;animation-delay:.4s}.sector-tags .dot{color:var(--accent-light);margin:0 8px}.memo-link{font-family:var(--font-jetbrains-mono),monospace;font-weight:500;font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--bg);background:var(--accent);text-decoration:none;display:inline-flex;align-items:center;gap:10px;padding:16px 30px;border-radius:2px;margin-bottom:110px;position:relative;animation-delay:.5s;transition:background .3s ease}.memo-link:hover{background:var(--accent-strong)}.memo-link .arrow{font-style:normal;display:inline-block;transition:transform .4s cubic-bezier(.2,.6,.2,1)}.memo-link:hover .arrow{transform:translateX(4px)}section{margin-bottom:80px;animation:fadeUp .8s cubic-bezier(.2,.6,.2,1) backwards}.section-signals{animation-delay:.6s}.section-work{animation-delay:.7s}.section-research{animation-delay:.8s}.section-booking{animation-delay:.9s}.calendly-wrap{width:100%;min-width:320px;min-height:760px;border:1px solid var(--rule);border-radius:4px;background:var(--bg-soft);overflow:hidden}@media (max-width:720px){.calendly-wrap{min-height:900px}}.section-label{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.2em;text-transform:uppercase;color:var(--accent);display:flex;align-items:center;gap:14px;margin-bottom:28px}.section-label:after{content:"";flex:1 1;height:1px;background:var(--rule)}ul{list-style:none}.live-pill{display:inline-flex;align-items:center;gap:7px;font-family:var(--font-jetbrains-mono),monospace;font-size:9px;letter-spacing:.18em;text-transform:uppercase;color:var(--accent);padding:3px 10px 3px 8px;border:1px solid var(--rule-strong);border-radius:999px}.live-dot{width:6px;height:6px;border-radius:50%;background:var(--accent);box-shadow:0 0 0 0 rgba(122,46,40,.45);animation:livePulse 2.4s ease-out infinite}@keyframes livePulse{0%{box-shadow:0 0 0 0 rgba(122,46,40,.45)}70%{box-shadow:0 0 0 8px rgba(122,46,40,0)}to{box-shadow:0 0 0 0 rgba(122,46,40,0)}}@media (prefers-reduced-motion:reduce){.live-dot{animation:none}}.signals-caption{font-size:14.5px;line-height:1.5;color:var(--muted);margin:-14px 0 24px;max-width:560px}.signal-feed{display:flex;flex-direction:column}.signal-feed li{display:grid;grid-template-columns:16px 154px 1fr auto;align-items:baseline;grid-gap:16px;gap:16px;padding:15px 0;border-bottom:1px solid var(--rule)}.signal-feed li:last-child{border-bottom:none}.signal-arrow{color:var(--accent-light)}.signal-lane{font-family:var(--font-jetbrains-mono),monospace;font-size:10px;letter-spacing:.14em;text-transform:uppercase;color:var(--accent)}.signal-body{font-size:16.5px;line-height:1.5;color:var(--ink)}.signal-date{font-family:var(--font-jetbrains-mono),monospace;font-size:10px;letter-spacing:.08em;color:var(--muted);white-space:nowrap}@media (max-width:600px){.signal-feed li{grid-template-columns:16px 1fr;gap:4px 12px}.signal-arrow{grid-row:1/span 3}.signal-body,.signal-date,.signal-lane{grid-column:2}}.signals-meta{font-family:var(--font-jetbrains-mono),monospace;font-size:11px;letter-spacing:.05em;color:var(--muted);margin-top:22px;line-height:1.7}.signals-meta a{color:var(--accent);text-decoration:none;border-bottom:1px dotted var(--accent-light);transition:border-color .3s ease}.signals-meta a:hover{border-bottom-color:var(--accent)}.work-list{display:flex;flex-direction:column;gap:8px}.work-list li{border:1px solid var(--rule);border-radius:4px;background:var(--bg-soft);transition:border-color .4s ease,background .4s ease}.work-list li:hover{border-color:var(--rule-strong);background:rgba(122,46,40,.05)}.work-list .work-link{display:grid;grid-template-columns:1fr auto auto;align-items:baseline;grid-gap:24px;gap:24px;padding:18px 20px;text-decoration:none;color:inherit;transition:padding-left .4s cubic-bezier(.2,.6,.2,1)}.work-list .work-link:hover{padding-left:26px}.work-list .work-link:hover .client{color:var(--accent)}.work-list .work-link:hover .work-arrow{transform:translateX(4px);opacity:1}.work-list .work-arrow{font-family:var(--font-jetbrains-mono),monospace;font-size:13px;color:var(--accent-light);opacity:.5;transition:transform .4s cubic-bezier(.2,.6,.2,1),opacity .4s ease}.work-list .client{font-size:17.5px;color:var(--ink);transition:color .3s ease}.see-all-link{display:inline-block;margin-top:28px;font-family:var(--font-instrument-serif),serif;font-style:italic;font-size:17px;color:var(--accent);text-decoration:none;border-bottom:1px solid var(--rule);padding-bottom:2px;transition:border-color .3s ease,color .3s ease}.see-all-link:hover{border-bottom-color:var(--accent);color:var(--accent-strong)}.work-list .outcome{font-family:var(--font-jetbrains-mono),monospace;font-size:12.5px;color:var(--accent);letter-spacing:.02em;text-align:right}.research-list{display:flex;flex-direction:column;gap:8px}.research-list li{display:grid;grid-template-columns:70px 1fr auto;grid-gap:18px;gap:18px;align-items:baseline;padding:18px 20px;border:1px solid var(--rule);border-radius:4px;background:var(--bg-soft);transition:border-color .4s ease}.research-list li:hover{border-color:var(--rule-strong)}.research-list .coming{opacity:.7}.research-list .issue{font-family:var(--font-jetbrains-mono),monospace;font-size:11.5px;color:var(--accent);letter-spacing:.08em;text-transform:uppercase}.research-list .title{font-style:italic;font-size:18px;color:var(--ink);letter-spacing:.005em}.research-list .date{font-family:var(--font-jetbrains-mono),monospace;font-size:11px;color:var(--muted);letter-spacing:.05em;white-space:nowrap}.research-list .coming .title,.sub-label{color:var(--muted)}.sub-label{font-family:var(--font-jetbrains-mono),monospace;font-size:10px;letter-spacing:.22em;text-transform:uppercase;margin:36px 0 8px;padding-left:0}footer{margin-top:96px;padding-top:40px;animation:fadeUp .8s cubic-bezier(.2,.6,.2,1) backwards;animation-delay:.9s}.scarcity{font-family:var(--font-instrument-serif),serif;font-style:italic;font-size:23px;line-height:1.4;color:var(--ink);margin-bottom:32px;max-width:540px}.contact{font-family:var(--font-jetbrains-mono),monospace;font-size:13px;line-height:2}.contact a{color:var(--accent);text-decoration:none;border-bottom:1px dotted var(--accent-light);transition:border-color .3s ease}.contact a:hover{border-bottom-color:var(--accent)}.footer-meta{display:flex;justify-content:space-between;align-items:baseline;font-family:var(--font-jetbrains-mono),monospace;font-size:11px;color:var(--muted);letter-spacing:.06em;margin-top:56px;padding-top:24px;border-top:1px solid var(--rule)}.footer-tagline{font-family:var(--font-newsreader),serif;font-style:italic;font-size:13.5px;color:var(--muted);text-align:center;margin-top:44px;letter-spacing:.01em}@media (max-width:600px){body{padding:48px 22px 80px}.positioning{font-size:30px}header{flex-direction:column;align-items:flex-start;gap:6px}.wordmark{font-size:26px}.work-list li{grid-template-columns:1fr;gap:4px}.work-list .outcome{text-align:left}.research-list li{grid-template-columns:1fr;gap:4px}.footer-meta{flex-direction:column;gap:10px;align-items:flex-start}.memo-link{font-size:12px;margin-bottom:64px}section{margin-bottom:60px}}::selection{background:rgba(122,46,40,.14);color:var(--ink)}.wordmark-link{text-decoration:none;color:inherit;display:inline-block;transition:opacity .3s ease}.wordmark-link:hover{opacity:.7}.case-index-list{list-style:none;border-top:1px solid var(--rule);margin-bottom:64px}.case-index-list li{border-bottom:1px solid var(--rule)}.case-index-link{display:grid;grid-template-columns:44px 1fr auto;align-items:baseline;grid-gap:22px;gap:22px;padding:32px 0;text-decoration:none;color:inherit;transition:padding-left .4s cubic-bezier(.2,.6,.2,1)}.case-index-link:hover{padding-left:8px}.case-index-num{font-family:var(--font-jetbrains-mono),monospace;font-size:11px;letter-spacing:.12em;color:var(--accent-light);align-self:baseline;padding-top:6px}.case-index-body{display:flex;flex-direction:column;gap:8px;min-width:0}.case-index-meta{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted)}.case-index-title{font-family:var(--font-display),var(--font-instrument-serif),serif;font-size:26px;line-height:1.22;letter-spacing:-.012em;color:var(--ink);transition:color .3s ease}.case-index-link:hover .case-index-title{color:var(--accent)}.case-index-link:hover .case-index-arrow{transform:translateX(4px);color:var(--accent)}.case-index-outcome{font-size:12px;letter-spacing:.02em;color:var(--accent)}.case-index-arrow,.case-index-outcome{font-family:var(--font-jetbrains-mono),monospace}.case-index-arrow{font-size:14px;color:var(--accent-light);align-self:baseline;padding-top:6px;transition:transform .4s cubic-bezier(.2,.6,.2,1),color .3s ease}.role-link{text-decoration:none;color:var(--muted);transition:color .3s ease}.role-link:hover{color:var(--accent)}.case-study{margin-bottom:64px;animation:fadeUp .8s cubic-bezier(.2,.6,.2,1) backwards;animation-delay:.15s}.case-partner{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.22em;text-transform:uppercase;color:var(--muted);margin-bottom:22px;display:inline-flex;align-items:baseline;gap:8px}.case-partner span{color:var(--accent);letter-spacing:.05em;font-weight:500;text-transform:none;font-size:12.5px;font-family:var(--font-instrument-serif),serif;font-style:italic}.case-meta{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);padding-bottom:24px;border-bottom:1px solid var(--rule);margin-bottom:36px}.case-meta .dot{color:var(--accent-light);margin:0 8px}.case-title{font-family:var(--font-display),var(--font-instrument-serif),serif;font-weight:400;font-size:40px;line-height:1.18;letter-spacing:-.018em;color:var(--ink);margin-bottom:24px}.case-outcome-block{position:relative;padding:28px 32px;margin:16px 0 56px;background:var(--bg-soft);border-left:2px solid var(--accent)}.case-outcome-label{display:block;font-family:var(--font-jetbrains-mono),monospace;font-size:10px;letter-spacing:.22em;text-transform:uppercase;color:var(--muted);margin-bottom:10px}.case-outcome{font-family:var(--font-instrument-serif),serif;font-style:italic;font-size:24px;line-height:1.35;color:var(--accent-strong);letter-spacing:-.005em}.case-body{font-size:18px;line-height:1.75;color:var(--ink)}.case-body>*+*{margin-top:24px}.case-body>p:first-of-type:first-letter{font-size:56px;line-height:.9;float:left;padding:6px 10px 0 0}.case-body h2,.case-body>p:first-of-type:first-letter{font-family:var(--font-instrument-serif),serif;color:var(--accent);font-weight:400}.case-body h2{font-style:italic;font-size:26px;line-height:1.25;letter-spacing:-.005em;margin-top:56px;margin-bottom:16px}.case-body h3{font-family:var(--font-instrument-serif),serif;font-weight:400;font-size:21px;line-height:1.3;color:var(--ink-soft);margin-top:40px;margin-bottom:12px}.case-body p{color:var(--ink)}.case-body strong{font-weight:500;color:var(--ink)}.case-body a,.case-body em{color:var(--accent)}.case-body a{text-decoration:none;border-bottom:1px dotted var(--accent-light);transition:border-color .3s ease}.case-body a:hover{border-bottom-color:var(--accent)}.case-body ol,.case-body ul{padding-left:0;list-style:none}.case-body ol li,.case-body ul li{position:relative;padding-left:28px;margin-top:10px;line-height:1.65}.case-body ul li:before{content:"·";position:absolute;left:8px;top:-2px;color:var(--accent);font-size:22px;line-height:1}.case-body ol{counter-reset:case-ol}.case-body ol li{counter-increment:case-ol}.case-body ol li:before{content:counter(case-ol) ".";position:absolute;left:0;top:0;font-family:var(--font-jetbrains-mono),monospace;font-size:13px;color:var(--accent)}.case-body blockquote{border-left:2px solid var(--rule-strong);padding-left:22px;margin-left:0;font-style:italic;color:var(--ink-soft)}.case-body code{font-family:var(--font-jetbrains-mono),monospace;font-size:.88em;background:var(--bg-soft);padding:2px 6px;border-radius:3px;color:var(--accent)}.case-body hr{border:none;margin:48px 0}.back-block,.case-body hr{border-top:1px solid var(--rule)}.back-block{margin-top:48px;padding-top:32px}.back-link{font-family:var(--font-jetbrains-mono),monospace;font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);text-decoration:none;transition:color .3s ease}.back-link:hover{color:var(--accent)}.empty-state{font-style:italic;color:var(--muted);padding:48px 0;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}.empty-state code{font-family:var(--font-jetbrains-mono),monospace;font-size:.88em;color:var(--accent);background:var(--bg-soft);padding:1px 5px;border-radius:3px}@media (max-width:600px){.case-title{font-size:30px}.case-outcome{font-size:19px}.case-outcome-block{padding:22px}.case-index-title{font-size:21px}.case-index-link{grid-template-columns:32px 1fr;gap:14px;padding:24px 0}.case-index-arrow{display:none}.case-body h2{font-size:22px}.case-body h3{font-size:18px}.case-body>p:first-of-type:first-letter{font-size:44px;padding:4px 8px 0 0}.work-list .work-link{grid-template-columns:1fr auto;gap:4px 14px}.work-list .work-arrow{grid-column:2;grid-row:1/span 2;align-self:center}.work-list .outcome{grid-column:1;text-align:left}}.monogram{display:inline-flex;align-items:center;justify-content:center;width:40px;height:40px;border-radius:50%;border:1px solid var(--rule-strong);font-family:var(--font-instrument-serif),serif;font-size:17px;letter-spacing:.02em;color:var(--accent);flex-shrink:0}.wordmark-lockup{display:flex;align-items:center;gap:14px}.confidentiality{letter-spacing:.16em;color:var(--muted);line-height:1.7;margin:28px 0 0}.confidentiality,.heritage-strip{font-family:var(--font-jetbrains-mono),monospace;font-size:10.5px;text-transform:uppercase;text-align:center}.heritage-strip{letter-spacing:.18em;color:var(--ink-soft);padding:18px 0;margin:48px 0;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}.heritage-strip .sep{color:var(--accent-light);margin:0 10px}.section-principles{margin-bottom:80px}.principles-grid{display:grid;grid-template-columns:repeat(3,1fr);grid-gap:40px;gap:40px;margin-top:8px}.principle-label{display:block;font-family:var(--font-jetbrains-mono),monospace;font-size:9.5px;letter-spacing:.2em;text-transform:uppercase;color:var(--accent);margin-bottom:12px}.principle-body{font-family:var(--font-newsreader),serif;font-size:16px;line-height:1.55;color:var(--ink-soft)}@media (max-width:600px){.principles-grid{grid-template-columns:1fr;gap:28px}.heritage-strip{font-size:9.5px;letter-spacing:.14em}}